The Year In Social Media So Far

By | 2017-08-14T14:46:36+00:00 August 21st, 2017|Digital Marketing, Omni, Social Media|

We are already 8 months into the year but so much has happened in the world of social media that a run down is much needed, just to track how much has actually changed already. So much has happened in our digital universe with Instagram Stories, SnapMaps, Facebook Stories and Pinterest Lens, we're taking a [...]

Your websites finally finished – whats next?

By | 2017-08-15T13:37:02+00:00 August 15th, 2017|Digital Marketing|

Whilst it isn’t recommended that you redesign your website too frequently, work on a site doesn’t stop after launch. There’s content to keep up-to-date, landing pages and calls-to-action you may wish to add, and, now and then, a redesign of the home page or site architecture may be needed. In order to make these assessments [...]

How To Get People To Actually See Your Content

By | 2017-07-31T12:14:18+00:00 July 31st, 2017|Digital Marketing, Omni, Social Media|

Having top notch content means nothing if nobody is actually seeing it. A successful marketing strategy isn't just about producing amazing content and sitting back hoping people just stumble upon it. Promoting your content is actually half the battle. You can receive traffic without having to pay for ad's but your audience will be limited [...]

Snap Maps, Cause For Concern?

By | 2017-07-17T09:58:57+00:00 July 17th, 2017|Social Media|

Snapchat has recently rolled out Snap Maps with their most recent app update. With other social media platforms stepping it up in regards to their own features, the creators at Snapchat have really had to get creative here. The idea behind the app is that mutual friends can see the whereabouts of each other using [...]

Captions Are Just As Important As The Visuals

By | 2017-07-10T13:50:13+00:00 July 10th, 2017|Omni, Social Media|

I know, visuals are the entire purpose of Instagram. Those postcard perfect pictures and light, bright and airy feeds are what draw in the followers BUT brands especially, need to put a voice behind that picture. Uploading a beautiful picture with zero caption is less likely to receive any engagement as opposed to something with [...]

Social Media Timing Is Everything

By | 2017-07-07T17:37:41+00:00 July 7th, 2017|Omni, Social Media|

There's certainly a knack to nailing your social media calendar across the board. It is also a lot to take on, some platforms love the use of hashtags, while other will penalise your posts for using them. It's extremely important to understand the difference and know your social media channels inside out. With algorithms being [...]

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