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Why Can't I See My Own Ad Image
Digital Marketing
Chloe Rudd

Why Can’t I See My Own Ads?

If I made hearing this question into a drinking game my colleagues would be holding an intervention for me before next Monday. “Chloe! I Googled [insert keyword here] and I didn’t see my ad anywhere!”

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Content Creation
Holly Hartley

Creating Conversation on Social Media

Creating conversation with customers can increase their engagement with the brand, generating a closer more trustworthy relationship for both parties. For effective communication channels to be established brands need to know where their consumers are

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Digital Marketing
Holly Hartley

Utilising Podcasts for Business

Research from Ofcom found that 7.1 million people in the UK listen to podcasts each week, and this is set to increase. Why has there been an increase in podcast listeners? This could be down

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Content Creation
Holly Hartley

The Rise of Influencer Marketing

Social media marketing is constantly changing, which has allowed influencer marketing to be become a key advertising method. What is an Influencer? An influencer is someone that sways your audience to follow certain trends and

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Conducting Market Research
Content Creation
Holly Hartley

Conducting Market Research

Conducting market research can be highly beneficial for your company.  It can be used for many different aspects of your business such as product testing for new product development, and gathering customer insights. There are

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How to create a customer persona
Content Creation
Holly Hartley

How to Create a Customer Persona

Creating personas allows you to construct what your ideal customer looks like. This can optimise your business strategy, as marketing can be directed at current and potential customers who match your chosen persona.  If your

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SEO Myths You Should Completely Ignore
SEO
Alistair Hague

SEO Myths You Should Completely Ignore

If you want to be successful with your websites SEO, you need to put a lot of thought & effort into it. Sadly, SEO isn’t something easy and intuitive. Sometimes it’s hard to figure out

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